Product Feed and Catalog Management Services
Shopping ads, social catalogs and marketplaces all run on your product data. Missing attributes, vague titles and price mismatches lead to disapprovals, irrelevant impressions and higher costs, and most brands never look at their feed once it is live.
Our feed team cleans, enriches and syndicates your catalog to Google, Meta, TikTok, marketplaces and comparison sites, so every ad and listing shows the right product at the right price.
Quick answer
What is product feed and catalog management?
Updated
Product feed management is maintaining the product data that powers Google Shopping, social catalogs and marketplace listings: titles, attributes, prices, availability and images. A clean, enriched feed gets products approved, matched to the right searches and shown at a lower cost.
Our approach
A product catalog every channel can read.
Clean
We fix errors and missing attributes at the source.
Enriched
We improve titles and attributes for the terms shoppers actually search.
Controlled
We add custom labels so bidding can follow margin, stock and seasonality.
Strategy and execution
Feed management services for every shopping channel.
Feed audits
We check every channel for disapprovals, warnings and missing attributes and fix the root causes in your product data.
Title and attribute optimization
We rewrite titles and fill attributes such as brand, size, color and material so products match more relevant searches.
Google Merchant Center management
We manage accounts, policies, promotions and local inventory so Shopping and Performance Max campaigns keep serving.
Multi-channel syndication
We create channel-specific feeds for Meta, TikTok, Pinterest, Microsoft, marketplaces and comparison sites from one source.
Custom labels
We tag products by margin, best-seller status, seasonality and stock level so campaigns can bid differently on each group.
Promotion and pricing feeds
We set up promotion and sale price feeds so offers show in ads and listings and switch off automatically when they end.
AI automation
Automation built into this service.
Specialists own every workflow and approve anything a customer sees.
Attribute enrichment
AI suggests titles and attributes within your brand rules. A specialist reviews them before they go live.
Disapproval monitoring
Common errors are fixed by rule and the rest are flagged the same day.
Scheduled updates
Prices, stock and promotions refresh on a schedule you control.
Process
How we run feeds and catalog.
Audit
Find errors, disapprovals and missing attributes across every channel.
Clean
Fix the source data and set feed rules that keep it clean.
Enrich
Improve titles and attributes for the queries buyers use.
Syndicate
Publish channel-specific feeds and monitor them daily.
FAQ
Frequently asked questions about our product feed and catalog management services.
Why does feed quality matter for ads?
Shopping and catalog ads match products to searches using your feed. Better titles and attributes mean more relevant impressions at a lower cost.
How often should our feed update?
At least daily, and more often if prices or stock move fast. We schedule updates to match how often your catalog changes.
Can you fix disapprovals quickly?
Yes. We monitor daily, fix common errors by rule and escalate policy issues with the platform when needed.
Do we need a feed management tool?
Not always. Small catalogs can run from your platform. Larger or multi-channel catalogs usually benefit from one, and we will recommend what fits.
Related services
Services that work well with feeds and catalog.
Paid search
Google Ads and Microsoft Advertising managed around profit and lead quality.
Marketplace management
Amazon, Walmart, eBay and Etsy managed from listings to account health.
Retail media
Amazon Ads, Walmart Connect and other networks run around margin and new customers.
Ready to grow with specialists?
Tell us your target and what is in the way. A specialist will reply with how we would approach it.
Let’s talk